Dr. Kristinn R. Thórisson and Hlynur Halldórsson L.LM. gave a talk on IIIM’s IP model at UT messan and discussed how the institute reaches its targets with this new approach.
Effects of high-tech on product development, services and users in modern society have been substantial and continue to increase. An enormous research and development effort lies behind this development. Granting businesses access to results of basic research, pre-competitive research findings, and prototypes can positively impact their capacity to gain a real competitive advantage in the market. Continue reading Exploiting R&D as Means to Competitive Advantage: A New IP Model